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How to Avoid a High Summer Utility Bill

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How to Avoid a High Summer Utility Bill

With summer around the corner, it is good to know a few tips on how to lower your electricity bill and still enjoy a chilly, comfortable home. Whether you own or rent your home, these tips ensure you won’t experience an energy burn this summer season.

Some Reasons Why Your Utility Bill is High 

Several factors can cause a high electric bill. 

Your Electric Bill Could be Inaccurate 

Compare your electricity bill from last year and see if it is similar to your current usage. Electricity usage usually varies based on the size of the home, whether the home is energy-efficient, and so on. If you didn’t live in your current home last year, ask your neighbors about the average summer electric bill. 

If electricity usage seems strangely high when compared to last year, you can verify that your bill matches the meter reading. If the meter is reading lower, your electric bill might be inaccurate. 

Increased Electricity Prices

For some areas during the summer months, there is a higher energy demand, causing the prices to go up. If you are on a variable plan, you may see a higher electric bill this season. Even those who are on a fixed plan may see higher electric rates because of renewed or switched electricity plans. It is best to compare Pa electricity rates to avoid this problem. By doing so, you will be able to find the cheapest rate that best fits your needs and finances.

Increased Energy Usage

The majority of people use more electricity during the summer months. The hotter it is outside, the more we stay inside using AC and other electronics. There are a few reasons why we use more energy in the summer – the kids are mostly at home, very high temperatures, the pool is in constant use (for those who have a pool, the electric pool pump may use a lot of electrical energy).

Reduce Your Summer Energy Bill with These Tips

Figuring out the best way to cool off your home will result in huge savings. Here are a few energy savings tips that will help you lower the electricity bill this summer.  

Turn off your AC when you don’t use it 

Turning your air conditioner off while you are sleeping can result in a reduction in energy consumption. Even adjusting the temperature will bring in savings. 

Switch to a cheaper electricity provider

Compare different electricity and gas providers to find the most affordable plan that fits your needs and finances. You can compare the default rates for the local utility companies with Pa electricity rates offered by the retail energy providers. 

Clean your AC vents and units

If you want your air conditioning unit to work efficiently, its coils and filters must be cleaned regularly. The essential piece of maintenance is cleaning or replacing the filters. Dirty or clogged filters can block airflow. Replacing a dirty filter with a clean one can lower your energy consumption by 15%.

Use natural ventilation 

If you live in an area where there are regular breezes, make sure to take advantage of it. By opening windows and balcony doors, you will cool down your home and lower electricity usage altogether. 

Reduce the humidity in your home

The discomfort you feel during the summer months is not just because of the high temperatures, but also because of moisture. Reduce the humidity in your home by often showering, turning on the ventilation while cooking, and so on. 

Smart Appliances: Small Investments That Can Save a Bundle 

Keeping your home energy efficient can significantly lower your electricity bills. Here are a few small investments that can help you save both energy and money during the summer season. 

Adjust the water heater

If your home has a water heater, turn the temperature down while you are away. That way, it won’t heat unneeded water.

Use energy-efficient light bulbs

Although LED bulbs are a little expensive up front, they use less energy and have a longer lifespan.

Use smart power strips

A smart power strip is another small investment that can save a bundle. The strips prevent electronic devices from wasting electricity when you are not using them. They turn off the devices or set them into standby mode.

Adjust your thermostat

Don’t waste your money cooling an empty house. Give your AC system a break by setting up the thermostat to 80 degrees in the summer when you leave for work. 

Review your electricity plan

When is the last time you compared Pa electricity rates? Perhaps there is a better electricity provider that can help you save a lot of money each month. 

Don’t let high utility bills ruin your summer. Follow our tips and start saving money.

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Is Technology Pushing Us Further Away from Nature?

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Is Technology Pushing Us Further Away from Nature?

Those of us who were born long before the arrival of digital technology would most definitely see how disconnected humanity has become with the natural world, and while this new tech age does bring about a lot of positive benefits, there is a danger that we forget about nature and the environment. In just a few generations, children have gone from playing outside to sitting in front of a digital screen and according to some experts, this could present a problem.

Finding a Balance

No one expects you to throw away your digital devices and return to how life used to be, but you should try to find a balance between technology and nature. If you live in the UK, you are blessed with many great local attractions that can be enjoyed in a number of ways; you could take the family horse riding, or develop a love of quad riding, as the UK is home to some of the best quad riding venues in the world.

Spending Time in the Great Outdoors

In order to keep things in perspective, we should allow adequate time to spend in the natural world, preferably without our digital devices, which might take the form of a weekend camping trip, when we simply put on our men’s motorcycle boots and helmet, then jump on our bike and head off to a beautiful spot to enjoy some real peace and tranquillity. This is especially important for children of all ages, who need to understand the importance of nature and the need to preserve what we have left, so do plan regular trips to parks and other natural environments.

The Z Generation

Those who are Z generation were born into technology, so any person born after 1990 would fit into that category, but someone born around the year 2000, would not have experienced life before the Internet. It is these people who are most in danger of becoming detached from nature, as they know no different, so we should do what is necessary to ensure that our friends and relatives do take the time to appreciate and experience the natural world around them.

Preserving the Environment

We are all too aware of the global pollution crisis, and we need to do what we can to protect the environment by trying to find ways to reduce our carbon footprint, and in order to do this, we need to better understand nature and the human activities that are causing the damage.

Spending time in a natural environment is very healthy, and if you work in an office environment, you should spend at least 4-5 hours per week in the great outdoors. This means you will lead a balanced lifestyle and will not forget nature, which is our very origin, and by limiting the amount of time you spend on your digital devices, you are creating a balance between nature and digital technology.

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Why Use the Internet to Find Roofing Contractors?

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Why Use the Internet to Find Roofing Contractors?

If you’re planning on building a home or you’d like to make some renovations to an existing property, you’ll need to source a good quality roofer. There are many ways to find a good contractor in your area, some people use word of mouth, while others just visit their local companies. This article aims to highlight the benefits of going online to find the best roofer for your project.

Convenience

One of the most obvious reasons to use the internet to find a roofing company is convenience, you can do it from anywhere. All you need is an internet connection and a device. Gone are the days when you needed to go around each business or find their contact details in a phone book, the internet has made finding the right contractor fast and easy.

You’ll find all of the best contractors online; all you need to do is type in some keywords and read through the results.  For example, typing “Southern Cross Roofing Sydney”  into google will yield narrowed results when it comes to finding the best roofer in that area of the city.

Online Promotions and Discounts

When searching for roofing companies online, you’ll come across all kinds of great discounts and promotions. You wouldn’t know any of them existed unless you visited their sites to see what they have on offer. You’ll nearly always find better deals online than in person and it is so simple to check multiple sites at a time.

Save Time & Money

Driving around in your car and visiting multiple roofing companies will cost you time and money. To avoid wasting money on fuel, go online and do a search for what you need. You’ll never know what you’ll find when visiting different businesses, it could be a complete waste of time or you could get lucky. But one thing is for certain, you’ll spend many hours going from one office to another.

Everything is Digital

You don’t need to look around you to know that the world is going digital. We live in an age where if you need a product or a service fast, all you have to do is find it online. Leading roofing companies have user friendly websites that are easy to navigate for anyone who doesn’t consider themselves tech savvy. Roofing company will have all the information and help you need waiting for you online.

Easy to Distinguish Between Legitimate & Fake Companies

A legitimate roofing company will always have a user-friendly website which contains details of their address and contact number. You’ll also find history about their company on discussion forums and customer reviews. If you can reach previous clients, it is easy to find out if the company is genuine.

The easiest and most effective way to find a roofing company is online, you can search for websites using Google or post a request on social media and see if friends or family can lend a helping hand. The internet allows you to find and investigate a company from the comfort of your own home, making it the ultimate tool.

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Why Online Shopping is Here to Stay

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Why Online Shopping is Here to Stay

It is rather frightening when you look back at the speed and pace of the digital revolution – how far we have come – and the future looks like something out of a sci-fi movie. We are about to roll out 5G, which gives 10 times the data speed, and with Bitcoin emerging as the major player in the digital currency pack, the stage is set for a virtual economic global marketplace.

Ongoing Interaction

Digital technology is in the process of morphing with human society, and as time passes, it becomes increasingly more obvious that we are heading for a world without a traditional retail industry as such, rather there will be huge Amazon-style warehouses that deliver goods using drones. The current health situation is pushing people to online shopping, as one does not have to leave the home and the products are delivered to your door, while sticking to social distancing rules, and many tech gurus are predicting that AI will change the world in many ways.

Enhancing the Customer Experience

If we look back to 30 years ago, if you wanted to buy stone floor bathroom tiles, this would involve spending half the day at a builder’s merchants or huge home improvement facility, whereas, today, you simply search with Google and you will find many online suppliers of the best ceramic and stone tiles, all at trade prices and in most cases, with free delivery.

Reducing your Carbon Footprint

Buying from an online supplier means you don’t have to use energy to travel and with products delivered in an eco-friendly way, our roads will be less polluted, as traffic is greatly reduced. The traditional retail industry has been suffering for the past 4-5 years, as more and more consumers turn to e-commerce, and the hardest hit is the small corner shop retailer, who simply can’t compete with the low online prices.

Cashless Society

The current health situation reminds us that digital currency is a safer option that physically handling notes and coins, plus there is a growing interest in digital currencies like Bitcoin, which will eventually replace cash. This does not mean you will be restricted to buying online, as QR codes can be used to pay for goods in a traditional retail store using your mobile device, but the general trend will be towards e-commerce, for obvious reasons.

Consumer Protection

When shopping online, you enjoy the same rights that you have when purchasing in a retail outlet, so this eliminates the risk of being scammed with an online purchase. Obviously, one should do one’s research when buying anything online, and if you use Amazon, you will have full consumer protection. Admittedly, at the beginning, e-commerce was at risk of fraudsters, yet today, it is almost impossible to scam people online.

With the emergence of AI and virtual reality, we are about to witness a technological explosion that allows people to interact in a cyber way, and with more and more people connected to virtual reality, the World Wide Web will be an essential part of our lives.

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Is G Suite Truly Secure?

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Is G Suite Truly Secure?

G Suite has grown to become one of the most reliable and popular suites of productivity products on the market, used by millions of businesses and individuals all over the world. With solutions for email, document creation, collaborative remote work, and more, G Suite’s affordable prices and robust coverage are certainly impressive.

But if your organization handles sensitive data, in the form of customer information, financial information, and internal trade secrets, you also need to think about security. Google has a long history and a strong reputation in the tech industry, but is G Suite truly secure?

G Suite Security: Basic and Advanced

First, understand that G Suite does offer some built-in security features. However, these may not be enough to keep your organization or its data fully secure. In addition to G Suite’s core features, you can invest in Google Cloud Security to provide an extra layer of protection for your work. Google Cloud Security allows you to automate your framework for security and compliance handling, making your organization safer and your security responsibilities simpler.

What Security Measures Are Inherent in G Suite?

That said, G Suite has significant security built into it. For example, your data is stored in multiple locations, with redundant backups, at one of Google’s 15 data centers around the world. You can control where your data is stored, to some degree. Storage is both encrypted and distributed, so you probably won’t need to worry about a hacker gaining access to your information by taking over a data center. You also don’t need to worry about a data center being physically destroyed, since there are multiple redundant backups around the world.

G Suite also offers a number of different tools for security administrators to use to keep their organization secure. For example, you can create and maintain secure logins for your employees. You can also enable two-factor authentication, which forces users to submit two different verifications of their identity—usually a password and a confirmation code from a mobile device or email address. On top of that, you can enable encrypted messaging and a host of other tools.

The Limitations of G Suite

That said, there are some limitations to the security coverage that G Suite can provide. For example:

  • Knowledge and access. G Suite may have lots of built-in security features and options for administrators, but if you don’t know those options exist, or if you don’t go out of your way to activate or use them, they’re going to be useless to you. Some administrators keep everything as default, without ever going out of their way to improve security.
  • Strict security and compliance regulations. Certain industries are required to maintain strict security and compliance protocols. For these industries, G Suite’s basic coverage may not be enough.
  • Phishing. In a phishing attack, a malicious actor disguises themselves as an authority, then tricks a victim into providing sensitive information, like login information or credit card numbers. If your employees see an email from Google, they may be fooled into providing their login information—and once that information is obtained, no amount of security can protect your account.
  • Ransomware. Ransomware is becoming more common, in part due to its accessibility. Ransomware is a type of malware that prevents the use of a machine, or sometimes an entire network, until a ransom is paid. If your employees aren’t careful, their devices could be infected, compromising productivity and potentially jeopardizing your sensitive information stored in the cloud.
  • Other software and hardware vulnerabilities. Understand that any of your company devices could be rendered vulnerable by a single vulnerability in their hardware or installed software; if someone gains control of the machine, or if malware is installed, it could eventually lead to their control over the entire device, or the entire network.
  • Human errors. It’s also possible for a simple mistake to lead to catastrophic results. If one of your employees chooses a weak password, or forgoes two-factor authentication, or if they do something foolish like leaving their password written on a sticky note by their desk, it could allow a cybercriminal to work around whatever other security measures you have in place.
  • Insider threats. Don’t underestimate the possibility of an insider threat. Many security issues originate inside the company—with the people who already have access to your data. Maintain strict internal operations policies, and restrict access to sensitive data if necessary.

Even though Google generally does a great job of protecting the data of its customers, G Suite isn’t a perfectly secure bundle of productivity tools—and you shouldn’t rely on it to keep your organization secure. It needs to be considered as part of a robust series of tools, policies, and protective measures to keep your organization secure.

Tips to keep Calm in a Crazy World

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Tips to keep Calm in a Crazy World

With the world’s hectic cycle, many people are not taking the time to calm down and think about the situation we are finding ourselves in. With the Spread of Covid-19 there is chaos and confusion that none of us are used to. We can find eye in the storm by finding it in ourselves to keep calm and persevere and conquer what the world is sending us.

Here are some tips to aid you in the panicked world that we live in.

Listen to Music

Listening to music will help you calm down by tuning out the world around you so you can focus on one thing, the music. Let the music cool you down and help you concentrate on what matters and will overall, improve your state of mind. Smooth and calming music will help you slow down your heartbeat or, maybe up-beat music is more your style. Everyone’s music preference of calming themselves down is different.

Breathe

Close your eyes from the outside world and breathe. Breathe in and out and focus your mind on one thing. Breathing will aid you with your heart rate and overall focus. With breathing you can slow down and take everything into retrospect. There are literally tons of apps out there to help learn meditation, and slow down your breathing. Being in control of your body goes a long way to being in control of your emotions.

Aromatherapy 

Aromatherapy can help you chill out by introducing calming aromas in the air. Having a gentle, clean scent usually goes a long way for emotional well being, even outside of crazy times. Essential oils aid with respiratory disinfection further aiding you physically and mentally. Choose a smell that is soothing to you, and try to keep it in any room you may be spending time in.

Think Things Through

Go slow, look at all of your options. Take any outside noise away so you can effectively think about what you need and what you need to do. Thinking things through will also aid you with your overall interpretation of what’s around you. Making pro and cons lists when trying to make tough decisions can help you focus on the reality of the situation, rather than the emotional reactions all of us experience.

Being calm in a constantly changing world is difficult, but very achievable.

Remember there is always a way through whatever it is that you are experiencing, we just need to take the time and figure it out!

4 Things That Might Change for the Tech Industry Due to the Coronavirus Shutdown

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4 Things That Might Change for the Tech Industry Due to the Coronavirus Shutdown

While the tech industry is booming in many areas, Covid-19 presents a unique and unusual situation that could present big challenges. Tech is perhaps one of the best placed industries to survive something like coronavirus, as people will rely on it more and more when there are lockdowns. There will no doubt be lots of new opportunities presented by this challenging time, and here are some changes that may happen within the industry.

  1. More people might work from home long-term

A lot of people who’ve never worked from home before will now be seeing the benefits of remote working. It cuts down on tedious commutes, you get more done and there’s no need to dress up every day. Some areas even have less pollution due to cars being off the road. So, once this is all over, will people want to go back? If you’re recruiting in the tech sector, you may get more applications from people who want to work for you remotely, and companies who produce software that allow collaborative working may find their user numbers shoot up.

  • Bandwidth may need to be preserved

Most people who live in areas with fast internet will be used to being able to use multiple devices and have seamless streaming. Unfortunately, as we have already seen in Australia, because so many people have been at home using the internet for work, gaming and idle browsing, in many areas it has become unreliable. This has meant that Netflix and other streaming services have had to downgrade quality to preserve speed, and in future, there might be further restrictions to ensure people can do essential things online.

  • Digital marketing is likely to overtake traditional methods

People spending more time online means that companies will no doubt want to focus more on digital marketing. Most of the tech industry is pretty forward-thinking anyway, so may already have a strategy, otherwise, they should visit https://www.moveaheadmedia.com.au/ to find out more. Digital marketing is becoming more important during coronavirus because:

  • Social media engagements are higher
  • More people will try shopping online for things they may not have considered in the past
  • There will be a lot of idle browsers who can be a captive audience
  • Traditional methods such as advertising in print may not be available for much longer – so online may be the only option
  • There may be delays to launches

From 5G to the new iPhone, the tech industry may have to suffer through delays during this outbreak. While this can present challenges and be frustrating, the good news is that there is light at the end of the tunnel. In China, factories are starting to reopen, so things like production delays probably won’t be indefinite.

Covid-19 will have an affect on all sorts of businesses, but luckily, tech companies are likely to be in a stronger position than most. While there are obstacles to navigate, there may also be opportunities for growth.

5 Ways Technology Can Help You Become a Real Estate Expert

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5 Ways Technology Can Help You Become a Real Estate Expert

There are few proven paths to building wealth in modern society. If there were, everyone would be clamoring for the same careers and jobs. But if you study the art of wealth building in this nation, you’ll find that real estate is well represented. A significant percentage of Americans have either built their wealth by carving out careers in real estate, or they’ve taken the money they already have and strategically invested it in real estate assets to exponential increase their net worths.

The good news is that you can, too. And thanks to technology, you can get started from the comfort of your own home. Here’s a look at some of the top ways technology can help you become a bona fide real estate expert:

1. Immerse Yourself in Authoritative Real Estate Resources

The internet is essentially a rich library of educational content that you can access at any time. The key is to find the right information and to drown out the rest. Here are some good industry resources:

  • BiggerPockets. There’s arguably no better online resource for informal real estate education than BiggerPockets. It’s an online community where people come together to share ideas, engage in conversation, and immerse in cutting-edge education. There’s a blog, forum, podcast, educational resources, and more.
  • Inman. If BiggerPockets is casual and approachable, Inman is more of a news website. But despite it’s more clinical approach, it’s a very useful resource for staying up to date on the latest news in the industry.
  • ActiveRain. This blog has a primary focus on real estate agents, but also appeals to investors and other professionals. Not only is there a ton of content on the site, but it’s also a great place to connect with others and build a network.

Spend some time marinating in these resources. Make it a point to spend at least one hour per day reading content from these reputable websites and blogs. Record notes on what you learn and take deep dives into topics that interest you.

2. Follow Industry Leaders on Social Media

Social media is more than a distraction. You simply have to learn to use it well. One of the biggest benefits to using networks like Facebook, Twitter, LinkedIn, Instagram, and YouTube is that you’re able to follow experts in your field and learn from them around the clock.

For best results, create new social media profiles and make them dedicated real estate education profiles. In other words, you don’t follow your friends, relatives, or coworkers. Instead, you only connect with authoritative figures in the world of real estate. This eliminates distractions and helps you gain more from your time online.

3. Get Your Real Estate License Online

Trying to become a real estate agent? In many states, you can actually complete the majority of the real estate licensure process online.

Take New York, for example. Getting your New York real estate license online is as simple as signing up for a course and completing the coursework. The only thing left to do is pass the state exam.

4. Study Market Trends

Whether you’re an agent or investor, you have to stay current with the market. Falling behind on what’s happening – locally and nationally – will render you obsolete.

Websites like Zillow, Realtor, and Redfin make it easy to track what’s happening so that you can understand inventory, values, and everything else that’s happening in the market at any given time.

5. Listen to These Real Estate Podcasts

Podcasts are a super convenient way to learn. They allow you to take downtime that would otherwise be wasted – like driving, cooking, or sitting in waiting rooms – and use it as precious time to learn and improve. Check out this list for a rundown of the best real estate podcasts of 2020.

Build a Career You Can Be Proud Of

Real estate has the potential to open a lot of doors for you. Thanks to the power of the interent and modern technology, you can begin building your career from anywhere. Eventually you’ll need to get off the couch and get some real world experience, but for now you can sit down, kick up your feet, and start learning.

AllSocial: A Place Where Community Thrives

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AllSocial: A Place Where Community Thrives

AllSocial, a new social media network, strives toward a unique and unprecedented goal. This new social network plans to bring people together by creating an online community that puts the user first. The network, only in its first phase of performance, already boasts 1.6 million users.

AllSocial wants to consistently remind their users that they are in control and with their content shape the community that begins to puzzle in around them. You are the leaders of the platform and you make the decisions.

AllSocial wants to do four things to keep the user and the community at the forefront:

  •   Allows you to post from other major platforms – Facebook, YouTube, Instagram, Twitter, and Pinterest
  •   Will send  100% of your messages to your friends and followers (current social media sends less than 10%)
  •   They will never sell your data or personal information
  •   Gives you a simple, easy-to-use platform where you can connect with those who are important to you

AllSocial Poised to Become the Main Pivot of the Social Media World

AllSocial creates an even broader-reaching community baseline by allowing all users to embed posts from other social media platforms. Instead of visiting multiple social media websites, AllSocial becomes the platform where all of your content can land.  It’s a way to streamline your social experience so you can share the content and the information that you need to share and have a little time left over to focus on making human connections.

AllSocial’s Interface Promotes Community and Interaction

Users of AllSocial have praised the app for its modern interface. It’s simple to use, and it looks very clean. It also features easy sharing options that some of the other major platforms lack—encouraging interaction and community.

The User the Only Priority on AllSocial

AllSocial also puts the user first with their promises of data security and 100% reach. The network pledges that all of your data will never be sold. This is particularly important to many users in an age when most other social media websites sell data to third parties. If you value privacy, then AllSocial is the only online community to consider.

100% Reach is a Guarantee

Likewise, AllSocial sends all of your posts to 100% of your followers and you receive 100% of the posts from people you follow. This is a divergence from other social media networks, who have abandoned a chronological feed in favor of a complicated algorithm. On AllSocial, you know that all of your followers will see your post if they’re scrolling the feed rather than the 10% or less reach that accounts receive on other networks.

If you’re trying to build a following, AllSocial is a good place to start. In the early days of growing your follower base, it’s vital that all of the content into which you invest your time and creativity reach your entire audience. AllSocial wants YOU to be seen and appreciated for your achievements, seen and appreciated by EVERYONE!.

AllSocial is Rolling out Version 2.0

There is one that will most definitely be seen and appreciated by everyone and that is the recent announcement that AllSocial creators and developers have been hard at work over the recent months behind closed doors.  

But, why? 

The creative and technologically-advanced AllSocial development team took several rounds of feedback through 2019 from the first users of the app. They really listened to what the user was loving, hating, and missing from the current version of AllSocial. With several informative rounds of user feedback, the entire team went back into development to give AllSocial upgrades and enhanced features to truly put it out in front of the social media playing field and guarantee that it is at the cutting-edge with all things user experience and user interface. AllSocial v2.0 will stand apart from all other social media giants boasting upgrades and new tech around the AllSocial chat experience, detailed and exciting enhancements to the Video Playback technology on the platform, along with key search enhancements for the user.

AllSocial v2.0 is planned for release later this year, so keep your eyes peeled! 

AllSocial for All People

AllSocial is also unique in its promise to be a social media network for all people. The company is pro-actively working to enforce community standards. When there is a violation of terms, AllSocial takes the matter seriously and promptly takes action to protect its users. Posts that fall into the categories of pornography, illegal material; harmful or highly offensive content are either removed directly or, first, sent to a moderator to make a knowledgable, informed decision about the specific content. AllSocial promises to be a space where hate is not tolerated.

AllSocial facilitates community by putting the social back into the social network. If you’re tired of missing posts that you genuinely wanted to see, then it’s time to try AllSocial. AllSocial will never throttle your posts, so come here to create, share your interests, and find a community.

AllSocial is a social media platform that puts the user first and creates an experience that allows you to discover exciting stories, connect with friends and share content that matters to you. With a mission of connecting your world, AllSocial creates an open, safe and secure community that fulfills the Internet’s original promise of connecting people.  Users are able to post content from all major social media platforms with the promise that 100% of a user’s posts will be shared with all followers. AllSocial is available via desktop or app from the Apple or Google Play store, for more information please visit www.allsocial.com.

5 Powerful Tips for Communicating a Vision to Your Employees

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5 Powerful Tips for Communicating a Vision to Your Employees

Leadership is predicated on a complex and proprietary fusion of diverse factors. There are certain innate elements, as well as skills that are learned over time. But no matter which way you deconstruct the leadership formula, the ability to develop and cast vision is always necessary.

What Makes Up a Vision?

According to best selling business author Ken Blanchard, “Vision is knowing who you are, where you’re going, and what will guide your journey.”

Who you are is really your purpose. Where you’re going is the picture of the future. And what will guide your journey are your values. So there are really three components involved:

  • Purpose: Your organization’s reason for existing. Sure, an auto shop might sell new tires, but their purpose is to keep drivers safe on the road. What’s your purpose?
  • Picture: This is the image of where you want to be in three, five, or 10 years. It’s the ideal image of the future. An auto shop might say, “We want to be the highest-rated tire installer in the city.”
  • Values: These are the morals and guidelines your company operates by on a daily basis. Going back to our example, an auto shop might have values of fair pricing and environmentally safe disposal of old parts.

When you combine purpose with picture with values, the result is your vision. And once you have a vision, it’s time to communicate it to your stakeholders. More specifically, you need to keep your employees informed.

5 Tips for Communicating Your Vision

A vision is basically an actionable explanation of your mission. Whereas a mission informs, clarifies, and appeals to the brain, a vision inspires, challenges, and appeals to the heart.

Here are some tips to help you communicate your organization’s vision to your employees:

1. Make Sure You Understand the Vision

You can’t do a good job of communicating your vision if you don’t understand it yourself. “If it takes you only five minutes to determine your vision and goals, they probably are not fully formed,” PinnacleART points out. “Take some time to think deeply and set time aside for maintenance. Creating a vision and goals is hard and takes patience.”

Don’t push a vision until you’re sure you know what it is. Take a chance to clarify before casting.

2. Practice, Practice, Practice

Even when you do understand the vision, you have to communicate it. This takes practice – and lots of it. Practice describing your vision in multiple formats. Begin with the 30-second elevator pitch. Once you master that, try the three-minute discussion. If you feel like you have that down pat, a 10- or 15-minute presentation is the final thing to practice.

Try practicing in front of the mirror, or by using the front-facing camera on your phone and recording your delivery. From there, you can practice these pitches and presentations with a spouse or roommate. And once you finally feel comfortable with both the substance of what you’re saying and how you’re saying it, you can start casting vision with your employees.

3. Turn Your Vision Into a Story

While certain people think best when presented with numbers and facts, the majority of people respond better to storytelling. Find a way to turn your vision into a relatable story that resonates with your audience. The story may change depending on the listener, but the substance of the message – the vision – remains the same.

4. Reiterate the Vision

You can’t tell your employees your vision at a company meeting in January and expect them to remember everything you said for the next 12 to 18 months. It’s important that you reiterate the vision continually. You can do this directly – reusing the same spiel – or indirectly – making offhand comments and suggestions here and there.

5. Help Them Understand What’s In it for Them

It’s one thing for employees to understand the vision, but do they understand what’s in it for them? When they see themselves as critical pieces to the puzzle, they’re much more likely to buy in and cooperate fully.

Taking the Lead

At the end of the day, a vision is only an idea until it’s actually put into practice. It’s up to you to not just communicate your vision through words, but to also follow through with your actions. When employees see consistency between what you say and do, they’ll be much more likely to follow suit.

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