Consumers’ expectations are on the rise as the business
world progresses. When it comes to banking, customers expect the standard level
of service at a faster speed. More banks are embracing cloud-native
architectures for cybernetics to meet the demand for quick and secure service.
Here, Rory Brown reviews how virtual banking platforms can deliver online banking products and services
through the use of could technology and data analytics.
It is time for banks to say goodbye to ‘bank-in-a-box’ solutions and hello to the new proactive digital age. Leaders in
virtual banking have realized the necessity for cloud-based tools.
A cloud-based platform gives banks the capability to
store all information in a single area accessible from any location. Innovators
and providers of cloud platforms offer a range of services for virtual banks,
which can increase revenue production, help monetize enterprise data assets, curb costs, bring forth consumer sought products
quicker to the market, and escalate customer intuition.
As for customer experience, the cloud is pioneering new
avenues for clients in developing countries. In the Philippines, where only three out of ten people own a bank account, cloud-based technology reaches the more rural areas of
the country. Many individuals living outside of cities did not have access to
or the option of maintaining a bank account. Now, a bank that entirely depends
on a cloud-based “software as a service” (SaaS) system can guarantee
lower costs for customers while providing more convenient and efficient
services for those in more remote areas.
How exactly do these cloud-based systems work? First of
all, cloud implementation does not require a virtual bank to start relying one
hundred percent on the cloud. Providers offer a wide selection of services, and
banks can choose options that best suit their needs. Banks on the market should
be aware that with every cloud deployment model, data can be equally or more
secure than physical alternatives.
Many banks are opting for multi-cloud solutions and
customized hybrid platforms. For example, when viewed from a scale perspective,
incremental transformation can be measured based on greater scalability and
less system control to more system control with less scalability. When choosing
greater scalability that gives the system less control, the cloud option leans
more towards a public label that provides infrastructure shared by many
customers. The next option towards more system-structure reliability would be a
hybrid cloud choice that deploys in private with more system control, but
scales on public towards greater scalability when needed. A private cloud
service is an infrastructure dedicated to one customer with more system control
and less scalability.
About Rory Brown
Mr. Rory Brown has focused on financial technology and
investment management for 30+ years. Rory Brown Co-Founded one of the world’s
first Internet Banks and writes extensively about the industry.